Friday, October 5, 2007

Online Video Ad Sales to Cross Half-Billion Dollar Mark in 2008

Mike Abundo writes in his blog, Inside Online Video, that advertisers are projected to spend $560 million in 2008, according to Brian Wieser, SVP of Magna Global.

That may not seem like a huge slice of the $4.9 billion spent on online
advertising just in the first quarter of 2007, but consider this: while online
ad revenues are growing 26% per year, online video ad revenues are growing 55.5%
per year.

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